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The
Goal
of this Course
The goal of this
course is to demonstrate fascinating techniques, methods, principals
and theories of floristry as they pertain specifically to wedding
floral design, in addition to offering inspiration in the form of
innovative and creative approaches and ideas. This intensive, comprehensive course will explore design theory so that, when combined with your creativity and imagination, this base of formalized knowledge will enable you to create arrangements which have wonderful structure, a universal sense of appeal, and deliver amazing visual impact - in other words, quality arrangements which look sensational. But don't let the word 'theory' make you 'creative types' uneasy. Floral design is first and foremost an art form, and we will treat it, appreciate it, and approach it as such in this course. Therefore, although it is important to understand the theory of good design, this course is not about memorizing endless rules of design theory. After all, what is art if it isn't about expressing your own personal taste and sense of style, and allowing your eye to create a work which it naturally finds pleasing? Behind every breathtakingly beautiful bridal bouquet or arrangement lies an understanding of some rather 'mechanical' procedures which you will learn in this course. For example, properly processing and conditioning flowers or greenery so that they remain at optimal freshness during their long hours at the center of attention is critically important in creating an exquisite design. It is also essential to have solid knowledge of the proper methods of bouquet construction if you are to design bouquets which show well and are durable. Having a firm understanding of the various wiring and taping techniques for wedding bouquets, corsages, boutonnieres and other arrangements will give your designs strong support and good shape, ensuring that they maintain the look you intended for them to have, and that they remain well assembled from the time they are delivered to the wedding right up until the moment the music stops playing and the last guest leaves. An exceptional designer will also always want to pay very close attention to the finishing details; there are many possible extra little touches which can transform an ordinary bouquet into one which is absolutely awesome. We'll teach you how to create pretty stem wraps, lovely bouquet collars, and exquisite handle treatments - because when it comes to wedding floral design, the details make all of the difference!
To be a wedding floral designer it is essential to have the technical knowledge and skill taught in this course. However, while some courses strive to make the art of floral design seem overly complicated, this course has been developed to do precisely the opposite. The objective is to show you how really simple all of the techniques, processes, methods, and procedures actually are once you understand them, and how very attainable the skills to become a proficient wedding floral designer are when they are presented in the right manner. With the instruction provided in this course, anyone with the desire to learn wedding floral design can be creating beautiful flowers for weddings in just a short time. We boil down all of the theory, techniques, methods and approaches so that they are easy to understand, to utilize, and to apply into your own design work. Better yet, this course will provide you with the solid foundation of knowledge and understanding to create designs of your own, and to have the ability to design the flowers you see in photos. With the fundamentals you will learn in this course, you will never be dependant on someone else to provide you with instructions or 'recipes' for making floral arrangements. This course gives you the tools you need to be able to design independently. If you are not already familiar with The International Institute of Weddings and SuperWeddings.com and would like to learn more about our credentials click here.
Flowers play a major role in wedding décor, and lend themselves to wedding fashion. They provide a significant focal point at any wedding. And so, the role of the wedding floral designer is an important one. So much so that it is quite likely that the bride will remember the person she selects to design her wedding flowers for many years beyond her big day. Flowers help the bride achieve that fairy tale effect which she has been dreaming of since she was a little girl. Surrounded by such things of beauty and luxury on her wedding day, the bride is made to feel like a princess, if just for that one brief day of her life. As the floral designer, you will be instrumental in helping to create that feeling for her. What could be more exciting or rewarding? As a wedding floral designer, you've got one of the best jobs in the world. You get to constantly surround yourself with people who are at the happiest points in their lives, and you will make an important contribution to one of the most memorable days they'll ever experience. When you have the opportunity to work in not one, but two glamorous fields - the floral industry and the wedding industry - you'll exist in a world of happiness, anticipation, excitement, prestige, glamor, and romance, constantly surrounded by beautiful things. This course will provide you with a foundation of knowledge to develop the skills to design wedding flowers, beautifully and professionally - as a career, as a business, or if you prefer, simply as a pleasurable pass-time doing flowers for the weddings of friends and family. You'll impress everyone around you with your newly developed talent, skill, knowledge, and floral design ability.
Once you have completed this course, you will have the ability to go into business as a wedding floral designer if you so choose. Our self-study training manual, How to Start & Operate a Wedding Floral Business is available for anyone who is interested in pursuing this path, and since 1999, has helped hundreds of people just like you to establish their own wedding floral businesses, often working from the comfort of their own home. It will pave the way for you to successfully, affordably, efficiently, and quickly establish your own business as a wedding floral designer. It will provide you with the specific and detailed information you need to know to become a major player in your area for the services you will offer. If you already have a small business as a wedding floral designer, the business training manual will provide you strategic business knowledge to propel your business to heightened levels of success, to attract more customers, and to enable you to operate your business more effectively. And if you currently operate some other form of business within the wedding industry, the wedding floral business course will show you how to successfully add wedding floral design services to your operation in order to significantly expand your base of revenue and provide the bride with a more extensive, full service shopping environment. If you wish to order the Floral Business Training Manual with the design course, we'll ship both orders together so you save on shipping charges.
We are pleased to accept students of all ages. Our training materials are written in an easy to understand, enjoyable, yet highly informative manner. So whether you are 19 or 90 years of age, and everything in between, this course will be of benefit. All you need is a passion for flowers and weddings, and a genuine desire to learn.
All photos shown on this page feature the floral design work of actual students. |
~ Pam K.
~
Stacey Cudzilo
~ Pam K.
~ Satomi Y.
Yes, We Have a
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The Professional
Development Division
SuperWeddings.com
/ Leader Publishing
# 28074 - 1795
Henderson Hwy.
Winnipeg, MB. Canada
R2G 4E9
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2004 - 2009 Leader Publishing Media. |